References & readings (updated July 14th 2010)

 

Session #1:

            Slides on network effects (with equations & graphs)

            Slides on network effects (concepts and mini-cases; no equations)

 

Session #2:

            Slides on two-sided pricing principles and videogames discussion

 

Session #3:

            Slides on bundling and commitment issues

 

Session #4:

            Slides on MSP dynamics (critical mass, divide-and-conquer, staging TSPs)

 

Session #5:

            Slides on MSP governance

            Slides on product variety restrictions (based on Luyi Zhao’s senior thesis)

 

Session #6:

            Slides on strategic information manipulation by intermediaries

            Is Google Making Us Stupid article

 

Session #7:

            Slides on merchants vs. TSPs (I)

 

Session #8:

            Slides on IP intermediaries

 

Session #9:

            Slides on merchants vs. TSPs (II) (Gazelle and financial intermediaries)

            Interesting FT article on market makers for new securities

 

Session #10:

            Slides on what makes TSMs special

 

Session #11:

            Slides on playing with MSPs

 

Session #12:

            Course wrap-up slides